Honda announced it will unveil a new global hybrid car at the 2008 Paris Auto Show, which will launch in 2009 along with another hybrid based on the CR-Z concept. Both cars will be produced as hybrid models without a gas-only counterpart, similar to Toyota's Prius. These hybrids are part of Honda's strategy to sell 400,000 hybrids per year by 2011. The new global hybrid will launch in Europe first, then come to North America. Both hybrids will use updated versions of Honda's integrated motor assist (IMA) mild hybrid system, currently used in the Honda Civic Hybrid.