Honda’s Civic Hybrid has been churned into a cow for an appearance at Fruitstock, the innocent festival, this weekend. Hoofed have thought it?

Honda is attending the London event to inform and educate festival-goers on cleaner driving.

"We’ve created a Hybrid with grass before," explains John Kingston, Environment Manager for Honda (UK), "and the next logical step was a cow car. When I first herd the idea in the office, I thought, ‘what a load of bull’, and told the person who suggested it to ‘pull the udder one’. But on reflection, it was probably the best moos I’d heard all day, besides - no-one came up with a heifer idea."