J.D. Power asks EV buyers why they buy EVs
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J.D. Power asks EV buyers why they buy EVs
Filed under: EV/Plug-in, Green Culture, MPG, USA
Lack of refueling costs is very good. Low emissions are even better. That's a brief synopsis of an also-brief report from J.D. Power, which attempted to suss out the reasons why Americans buy electric vehicles, among other things.
Of those who bought electric vehicles, 32 percent cited environmental concerns, while 29 percent said "fuel" economy (with the fuel here being conceptual because there's no actual liquid product involved here) was the primary reason for the purchase. Those results somewhat dovetailed with preferences of "Mass Market" vehicle buyers, as fuel economy popped up as the most important reason for a new-car purchase. That was followed by reliability, purchase terms (i.e., interest rates and rebates), styling and performance. Luxury buyers put performance up top, naturally. J.D. Power polled about 29,000 vehicles owners in the spring of 2013 for the results of its 2014 U.S. Avoider Study.
Whether those results would hold up today remains in question as Tesla Motors and its luxury Model S has taken a sizable chunk of the US plug-in market since then. Last year, Americans almost doubled their plug-in purchases to just short of 100,000 units. Tesla sold almost 22,300 vehicles in 2013, roughly keeping pace with the Nissan Leaf and the Chevrolet Volt. You can read more about J.D. Power's press release below.Continue reading J.D. Power asks EV buyers why they buy EVs
J.D. Power asks EV buyers why they buy EVs originally appeared on AutoblogGreen on Wed, 29 Jan 2014 20:01:00 EST. Please see our terms for use of feeds.
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Lack of refueling costs is very good. Low emissions are even better. That's a brief synopsis of an also-brief report from J.D. Power, which attempted to suss out the reasons why Americans buy electric vehicles, among other things.
Of those who bought electric vehicles, 32 percent cited environmental concerns, while 29 percent said "fuel" economy (with the fuel here being conceptual because there's no actual liquid product involved here) was the primary reason for the purchase. Those results somewhat dovetailed with preferences of "Mass Market" vehicle buyers, as fuel economy popped up as the most important reason for a new-car purchase. That was followed by reliability, purchase terms (i.e., interest rates and rebates), styling and performance. Luxury buyers put performance up top, naturally. J.D. Power polled about 29,000 vehicles owners in the spring of 2013 for the results of its 2014 U.S. Avoider Study.
Whether those results would hold up today remains in question as Tesla Motors and its luxury Model S has taken a sizable chunk of the US plug-in market since then. Last year, Americans almost doubled their plug-in purchases to just short of 100,000 units. Tesla sold almost 22,300 vehicles in 2013, roughly keeping pace with the Nissan Leaf and the Chevrolet Volt. You can read more about J.D. Power's press release below.Continue reading J.D. Power asks EV buyers why they buy EVs
J.D. Power asks EV buyers why they buy EVs originally appeared on AutoblogGreen on Wed, 29 Jan 2014 20:01:00 EST. Please see our terms for use of feeds.
Permalink | Email this | Comments
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